2018 Content Marketing Trends
1 min readNov 22, 2017
Content marketing arguably has the highest return on investment when compared to other forms of traditional marketing.
One ex-senior director for data, content, and media at Kraft once remarked that content marketing at the food giant had an ROI that was “4x greater” than their most targeted advertising.
Content marketing is definitely in demand, and if you want to make the most of your strategy, you’re going to have to stay ahead of the curve. To help you do this, we’ve brought you eight content marketing trends for 2018…
